Aditya Birla Science Center (Grasim Paint R&D Center)anaplJuly 20, 2022
ADITYA BIRLA SCIENCE CENTER (Grasim Paint R&D Center)
The Aditya Birla Group, a leading 150+ year old multinational conglomerate, introduced a new entrant into the paints business through their Grasim Paint vertical. The experience center and research laboratory set a benchmark towards their official entry into the dynamic decorative paint & coating industry. This journey was envisaged through a Kaleidoscope; with its burst of colours and an interplay of forms and biophilic elements that elevated the space onto the next level. The focus was to create an eco-system to empower and inspire their highly skilled workforce and research specialists to excel through an in-depth study to achieve their set goals.